Client is a Baltimore engineering firm that wanted to update their image in conjunction with expansion and a move into a historic theatre downtown which they renovated. They needed to preserve their existing logo and colors for recognition, yet have a more contemporary feel to go with the new surroundings.

The signature image was created for the invitation to the high-profile launch event for the new space. Steven created a simple yet elegant and sophisticated pun, using the Key Technologies logo and an egg to signify the company’s "coming out of it's shell".


Creation of the signature image through photography and digital illustration:
Steven Parke for What?design

On business cards, employees were given a choice between the company logo, points on the company, and a favorite quote of their choosing on the reverse side. Letterhead, envelopes, and Avery labels were also redesigned.

Letterhead, envelopes, and business cards:
Design and Digital art by Susan Mangan.